Chair

New Leadership Announcements!

NASRC recently appointed Clay Rohrer of Hussmann as the new Chairman of the Board of Directors and welcomed three new Directors to our Board – Michael Dellecave of Kroger, Joe Sanchez of BITZER US, and Dustin Searcy of Parker Sporlan.

Clay Rohrer has over 23 years of experience in refrigeration with roles ranging from engineering, service, controls, marketing, and business development. Clay has been with Hussmann 15 combined years and currently is focused on transforming the service industry from emergency break fix to a performance-based approach using data to drive higher performance. This effort is focused on reducing refrigerant leak rates, lowering service and energy costs, while focusing on making technicians lives better by helping them stay ahead of critical problems. Clay is responsible for connected technology sales, strategy, development, and deployment across the food retail industry.

Michael Dellecave is the Manager of Mechanical Services for The Kroger Co. Kroger operates nearly 2,800 stores in 35 states under two dozen banners with the purpose of Feeding the Human Spirit.  He has over 20 years of experience in retail grocery facility engineering. Currently, Michael manages a team with core responsibilities including refrigeration, HVAC and controls. His focus in these areas is on developing and implementing cost effective and efficient technologies, designs and applications. Prior to this role, Michael developed and implemented renewable energy and conservation projects for Kroger. Michael has a Bachelor of Science in Mechanical Engineering from the University of Cincinnati.

Joe Sanchez is the Vice President of Engineering for BITZER US, Inc. an independent subsidiary of BITZER SE, the largest independent semi-hermetic piston and screw compressor manufacturer globally with revenues exceeding 900 million Euro. Over the course of 18 years with BITZER, Joe has helped develop the US subsidiary through various operational and technical roles. He currently manages Application, Value Add, and Pressure Vessel engineering teams. Joe is an active member of ASHRAE, IIAR and RETA and former chair of AHRI Compressor section (2019 recipient of the AHRI Richard C. Schulze award). He has a BS in Mechanical Engineering from Northwestern University and an MBA from University of Florida. 

Dustin Searcy is the Refrigeration Business Unit Manager for Parker Hannifin’s Sporlan Division. Parker is the world leader in motion and control technologies and manufactures refrigeration flow control solutions under the Sporlan, Parker, Refrigerating Specialties and Micro Thermo Alliance brands. Since joining Parker in 2006, Dustin has worked in a variety of sales and marketing roles, including application engineering, training, and business development. In these roles, much of his focus has been on new products that meet the needs of our changing world and promote sustainable refrigerant solutions for the future. Dustin holds a Bachelor of Science in Mechanical Engineering from the University of Missouri and a Master of Business Administration from Missouri Baptist University.

Together, the expertise and experiences that Clay, Michael, Joe, and Dustin bring to the Board will be instrumental in driving us closer to accomplishing our mission. Read more about the NASRC Board of Directors here.

NASRC Board of Directors Elects New Officers 

The Board of Directors for the North American Sustainable Refrigeration Council (NASRC) is excited to announce a newly elected team of Board Officers who will build on the great work of our former Officers - Keilly Witman of KW Refrigerant Management Strategy, Paul Anderson of H-E-B, and Aaron Daly of Whole Foods Market. NASRC Board Officers play a critical role in shaping NASRC’s strategies that contribute to our mission of overcoming the barriers preventing the widespread adoption of natural refrigerants in supermarkets. 

“I am confident that the leadership of our new Officers will continue to drive us closer to accomplishing our mission. Our new officers have all been committed to the NASRC since our inception, and are very much committed to our goals. I’m also very excited to welcome Brad Person as our new CFO. Brad adds significant depth to our leadership team having served in many businesses that support the grocery retail arena. I would also like to say ‘Thank You!’ to the former NASRC Board Officers for their service. Keilly, Paul, and Aaron have provided significant leadership to the NASRC since our founding.  Without their contributions, NASRC would not be in nearly as good of position as we currently are.” 

-Bryan Beitler, NASRC Board President and CEO.


NASRC Board Officers

Bryan Beitler, President and CEO

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Bryan Beitler, Vice President of Engineering at CoolSys, has served as the NASRC Board President and CEO since our founding in 2015, and was recently re-elected for another term. He also leads NASRC’s Partnership Committee and our Contractors & Service Technicians Progress Group, which focuses on increasing the number of service technicians and contractors that are well-versed in natural refrigerant technologies, equipment installation, and maintenance. With over 35 years of experience in refrigeration and HVAC design, sales, energy, and operations, and over 30 contractors licenses in various states and regions, he is well-suited to lead the NASRC’s Board of industry leaders and help us accomplish our mission.

Peter Dee, Chair

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Peter Dee, the Chair of the NASRC Board of Directors, is the Sales & Service Director of Danfoss Electronics North America, a global manufacturer of high-efficiency heating, air-conditioning, refrigeration, and motion systems. Peter has been with Danfoss since 2012 and leads the companies’ development of business in supermarkets and commercial refrigeration. He is also responsible for accelerating the adoption of natural refrigerants and technologies to reduce energy consumption, giving him a unique expertise that aligns with many NASRC initiatives. Peter has over 30 years of industry experience, and worked as the President of Cool Controls and Energy MCS prior to his role at Danfoss.

Todd Washburn, Secretary

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Todd Washburn, Secretary of the NASRC Board of Directors, is the Director of Sales and Marketing for True Manufacturing’s Retail and Display Division. In addition to leading a team of sales and marketing professionals, Todd is responsible for True Manufacturing’s product portfolio expansion and successfully launching new technologies into the commercial refrigeration market. Todd’s engineering background along with two decades of experience in the refrigeration industry has allowed him to drive energy efficient technology and environmentally responsible products like natural refrigerants. His expertise and creativity have led to the development of a number of innovative NASRC strategies. In addition to his role as Board secretary, Todd serves as the head of the NASRC Donations Committee.

Brad Person, CFO

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Brad Person, CFO of the NASRC, is the President/Owner for Sustainable Energy Expense Reduction and Refrigeration (SEER2), a family operated business focused on facilitating key customer objectives, including asset retirement, environmental compliance, operations, energy efficiency, controls, and performance. Brad is a third-generation commercial refrigeration industry professional and entrepreneur and has held a variety of roles in the commercial refrigeration industry. His strong industry knowledge, experience, and relationships are a significant contributor to his ability to help shape the NASRC’s financial and organizational strategies.

Click here for more information about the NASRC’s Board of Directors.